Including Eduard Seiler and Johannes Seiler

Samick Music Corp. (SMC)
1329 Gateway Drive
Gallatin, Tennessee 37066
[email protected]

Pianos made by: Ed. Seiler Pianofortefabrik, Kitzingen, Germany; with Samick Musical Instrument Mfg. Co. Ltd., Bogor, West Java, Indonesia

Eduard Seiler, the company’s founder, began making pianos in 1849, in Liegnitz, Silesia, then part of Prussia. By 1923 the company had grown to over 435 employees, was producing up to 3,000 pianos per year, and was the largest piano manufacturer in Eastern Europe. In 1945 and after World War II, when Liegnitz  (now Legnica) became part of Poland, the plant was nationalized by the Polish Communist government, and the Seiler family left their native homeland with millions of other refugees. In 1954, Steffan Seiler reestablished the company in Copenhagen under the fourth generation of family ownership, and began making pianos again. In 1962 he moved the company to Kitzingen, in Bavaria, Germany, where it resides today. Steffan Seiler died in 1999; the company was managed by his widow, Ursula, until its sale to Samick in 2008. Seiler now produces about 1,000 pianos annually. Samick continues Seiler’s tradition of making high-quality pianos, while diversifying the product lineup to suit a wider range of buyers.

Seiler uses a combination of traditional methods and modern technology. The scale designs are of relatively high tension, producing a balanced tone that is quite consistent from one Seiler piano to the next. Although brilliant, the tone also sings well, due to, the company says, a unique, patented soundboard feature called the Membrator system, used in Seiler’s SE and ED lines: The perimeter of the soundboard is sculpted to be thicker and heavier in mass than the central portion of the board, forming an internal frame within the soundboard itself. The lighter, inner area becomes the vibrating membrane — a diaphragm on its own — unimpeded by the larger soundboard’s attachment to the inner rim. Seiler says that its use of the Membrator system, as well as effective rib positioning, improves the soundboard’s efficiency in radiating sound. It’s easy to identify the Membrator by the tapered groove around the perimeter of the board.

The grands have wide tails, for greater soundboard area and string length. The German Seiler pianos feature Bavarian spruce soundboards, multi-laminated Delignit pinblocks, quartersawn beech bridges, full Renner actions, and slow-close fallboards. A few years ago, the grands were redesigned with a duplex scale for greater treble tonal color, and with longer keys and a lighter touch. Musically, these redesigns were very successful; they retained the typical Seiler clarity, but had longer sustain and a more even-feeling touch.

Beginning in 2010, Samick expanded the Seiler line to cover several additional price points. The top-level, SE-series instruments continue to be handcrafted at the Seiler factory in Kitzingen, Germany, just as they have been for many years. These come in two styles, Classic and Trend. The construction and specifications of the two styles are the same, but the Trends look a bit more modern, and sport a silver-colored plate and chrome hardware, whereas the Classics have the traditional gold- or bronze-colored plate and brass hardware. Both are available in dozens of special furniture styles with beautiful, exotic woods and inlays.

The mid-level Seiler pianos, the ED models, are also known as the Eduard Seiler line. The pianos are manufactured entirely at Samick’s Indonesian factory, using German CNC machinery, to the exact scales and specifications of the hand-built German models. The actions include Renner wippen assemblies and an action rail of Delignit or hornbeam, with keys made by Samick.

New in 2016 is the custom model ED-186A, a specially prepared, limited-production version of the 6' 2" model ED-186, for the higher-level player who seeks a musical response greater than that generally found in regular factory-produced instruments. This model uses hand-selected Renner action parts, and higher-quality keys, keyframe, and hammers, all assembled, regulated, and voiced by Samick’s Senior Technical Advisor at the company’s facility in Tennessee. This model, as well as model ED-168HS (Heritage), will be part of Seiler’s new Elite series. These pianos receive special care and attention from technical personnel in the Tennessee facility.

In July 2013, the new Johannes Seiler line was introduced. Though it features cabinetry as beautiful as that of its more expensive brethren, this lower-cost line has its own scale design not shared by other Samick-owned brands, and is produced entirely in the company’s Indonesian facility, using Samick’s premium action and hammers from Abel. These three grand and three vertical models can be identified by the “Johannes Seiler” label on the fallboard.

At both the German and Indonesian factories, strung backs are inspected and cabinet parts carefully fitted to ensure that all specifications have been met to precise tolerances. Soundboard mass distribution and rib positioning are under strict quality control, to achieve consistency in the soundboard’s acoustical properties. Pre-stretching of the strings is done several times, followed by multiple tunings, to ensure maximum stability. Hammer alignment, voicing, and key weighting and balancing are all carefully performed by experienced Seiler technicians, both at the factory and at the company’s Tennessee distribution facility, before shipment to dealers.

Seiler’s 52" model SE-132, 49" model ED-126, and 52" model ED-132 are all available by special order with the optional Super Magnet Repetition (SMR) action, a patented feature that uses magnets to increase repetition speed. During play, tiny magnets attached to certain action parts of each note repel each other, forcing the parts to return to their rest position faster, ready for the next keystroke.

Warranty: 10 years, parts and labor, to original purchaser.

Acoustic Piano: Model & Pricing Guide

* See the Introduction for an explanation of pricing.

Eduard Seiler and Johannes Seiler, other wood finishes: Verticals $1,500 (SMP), Grands $2,000 (SMP).

Model Feet Inches Description MSRP* SMP*
Seiler Verticals
SE-116 45 Primus, Polished Ebony 28,895 22,398
SE-116 45 Mondial, Polished Ebony 30,495 23,598
SE-116 45 Mondial, Polished Rosewood 41,295 31,598
SE-116 45 Konsole, Polished Ebony 34,595 26,598
SE-116 45 Impuls, Polished Ebony 30,495 23,598
SE-116 45 Clou, Polished Ebony 35,895 27,598
SE-116 45 Accent, Polished Ebony 35,895 27,598
SE-122 48 Primus, Polished Ebony 38,595 29,598
SE-126 49 Konsole, Polished Ebony 42,695 32,598
SE-126 49 Konsole, Satin Walnut 43,995 33,598
SE-126 49 Attraction, Polished Ebony 45,695 34,798
SE-132 52 Consert, Polished Ebony 52,395 39,798
SE-132 52 Consert, Polished Ebony w/SMR 55,095 41,798
SE-132 52 Consert, Polished Ebony w/Rec Panel 55,095 41,798
SE-132 52 Consert, Polished Ebony w/Rec Panel/SMR 55,795 43,798
Seiler, Eduard Verticals
ED-126 49 Primus, Satin Ebony 13,295 10,798
ED-126 49 Primus, Polished Ebony 12,695 10,398
ED-126M 49 Primus, Satin Ebony w/SMR 14,595 11,798
ED-126M 49 Primus, Polished Ebony w/SMR 14,095 11,398
ED-132 52 Konzert, Satin Ebony 14,095 11,398
ED-132 52 Konzert, Polished Ebony 13,495 10,998
ED-132M 52 Konzert, Satin Ebony w/SMR 15,395 12,398
ED-132M 52 Konzert, Polished Ebony w/SMR 14,895 11,998
Seiler, Johannes Verticals
GS-116N 45.5 Satin Ebony w/Nickel Hardware 9,999 8,398
GS-116N 45.5 Polished Ebony w/Nickel Hardware 9,395 7,998
GS-247 46.5 Satin Ebony 10,795 8,998
GS-247 46.5 Polished Ebony 9,995 8,398
GS-247 46.5 Satin Walnut 10,795 8,998
GS-118 47 Satin Ebony 10,195 8,598
GS-118 47 Polished Ebony 9,695 8,198
GS-121 47.5 Ditto, Polished Ebony w/Silver accent 11,595 9,598
GS-122 48.5 Satin Ebony 10,995 9,198
GS-122 48.5 Polished Ebony 10,195 8,598
Seiler Grands
SE-168 5 6 Virtuoso, Polished Ebony 96,395 72,398
SE-168 5 6 Virtuoso, Polished Mahogany 115,795 86,798
SE-186 6 2 Maestro, Polished Ebony 113,195 84,798
SE-186 6 2 Maestro, Polished Mahogany 121,295 90,798
SE-186 6 2 Maestro, Polished Rosewood 129,595 96,998
SE-186 6 2 Ziricote, Polished Ebony 122,595 91,798
SE-186 6 2 Louvre, Polished Cherry 152,895 114,198
SE-186 6 2 Florenz, Polished Mahogany 152,895 114,198
SE-208 6 10 Professional, Polished Ebony 126,895 94,998
SE-242 8 0 Konzert, Polished Ebony 167,895 125,398
SE-278 9 2 Konzert, Polished Ebony 272,695 202,998
Seiler, Eduard Grands
ED-168 5 6 Virtuoso, Satin Ebony 36,995 28,398
ED-168 5 6 Virtuoso, Polished Ebony 36,495 27,998
ED-168HS 5 6 Heritage, Satin Ebony 45,995 34,998
ED-168HS 5 6 Heritage, Polished Ebony 44,895 34,198
ED-186 6 2 Maestro, Satin Ebony 45,095 34,398
ED-186 6 2 Maestro, Polished Ebony 43,495 33,198
ED-186A 6 2 Custom, Polished Ebony 83,495 62,798
Seiler, Johannes Grands
GS-160 5 3 Satin Ebony 25,395 19,798
GS-160 5 3 Polished Ebony 23,995 18,798
GS-160LN 5 3 Satin Ebony (M Leg Style) 28,595 22,198
GS-160LN 5 3 Polished Ebony (M Leg Style) 27,295 21,198
GS-175 5 9 Satin Ebony 27,795 21,598
GS-175 5 9 Polished Ebony 26,395 20,598
GS-186 6 2 Satin Ebony 29,695 22,998
GS-186 6 2 Polished Ebony 28,595 22,198

Sign Up to Receive Announcements of New Articles and Features

I'm a :